It’s no secret that we like to throw down; one could even call it a part of our company’s culture — an ingredient of the Desedo mystique. So when we teamed up with the good folks at Oddcast and Fuel Industries to sponsor an evening of Rock Band Mischief, we knew the scores would be high and the charisma flowing (along with the Newcastle). We couldn’t have predicted, however, that by the end of the […]
3 Our World, We Throws Parties
How much loot did Lando stack for this local spot? His clip below is part of a brilliant commercial suite for the Brondes Ford dealership in Toledo, Ohio. Beyond Billy Dee, the campaign focuses on the efforts of star salesman Rico to lure customers via sumo, midgets and underwear.
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This is the type of work that can easily ‘go viral’, but that ain’t yet happened, YouTube views haven’t even cracked 1000. So […]
0 Pop, Industry
When Facebook gets as spammy as MySpace, are people gonna migrate elsewhere? Is there an eternal greener pasture, free of clutter, amazing deals and soft porn? Could such a social network grow large and resist the urge to ad widgetry and apps? If so, it will reflect the growing trend of “more might not equal better”.
While waiting, watch this video. It might make you start rolling on the floor, laughing [your] ass […]
1 Pop
Brilliant article about brands as tradable commodities in the NYT mag on Sunday. Of course once a brand is relaunched, with it comes with a wholly new ad campaign, or at least a remix of old codes. Within this space, I’ve been wondering if there is also room to run historic ad campaigns.
So much of our personal relationships with brands are rooted not in the actual product, but in the advertising. […]
0 Pop, Industry
We’ve anted up with our friends at Fuel Industries and Oddcast to start a monthly party series called Mischief. Who can resist the siren song of sex + drugs + rock + roll?
So click me to RSVP.
2 Our World