Deep in the Desedo laboratory, our caldron bubbles. Wondering about copyrights, we asked a legal friend and he said the below. Succinct and smart, so we’ll share: You can only copyright expressions and not ideas. Ideas are free, but the creative expression of ideas benefit the public so much that the government is willing to [...]
Huff Po’s Business Section has picked up on MHB’s perspective about the American-Muslim consumer space.
File this under the “they shoot things, don’t they?” category. This collaboration followed from the series of 20 music docs about New York City bands we did for Sony a couple years back. Lead singer DJ McNanny’s former band Neutral Mute and I collaborated on what became a kind of pet project — shooting footage [...]
Best. Name. Ever. The actor who plays the beer deliveryman for Miller High Life is Windell Middlebrooks. He grew up in Texas and has a BA+MFA in Theater. Wondering if it’s a stage name. I’m having name envy. He gets mad love in Milwaukee and in a small rabbit hole of WTF!? he threw out [...]
I’ve been watching heaps of brand strategy presentations this week, some of which I think are top shelf. Below is what Adrian Ho from ZeusJones learned from the structural shortcomings of advertising. And what he decided to do about it. Strategy: beyond advertising
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