Huffington Post just picked up Raafi’s Ad Age article about YouTube, Race and the bottom line.
Huffington Post Multicultural Markets News Obama Press Social Media Unforgivable YouTube
How, you may ask, did team Desedo score passes to the national media pool? Well, there are trade secrets, alas, even in our open-source hearts. Look for some motion pictures of the inauguration from us soon. But we’ve also covered the event in the industry press. Here’s an article I’ve written in AdAge on diversity, [...]
Raafi wrote an article for Ad Age about YouTube representation and content creation – and how this dovetails with the marketplace of race, still not understood by advertising.
Ad Age Budweiser Charles Stone III Film Multicultural Markets News Obama Press Social Media Unforgivable YouTube
As Agency Spy teased last week, we’re working with LA-based Muslim Ad Network (MAN) to launch the first ever US advertising agency that will focus on the American-Muslim consumer demographic. MAN has aggregated the Muslim new media space for ad placement, providing vertical access to +10 million page views each month. BFD? Well, yes. This [...]
We are pleased to announce that our dude Derek Lo aka The Big Asian has been dubbed 2009′s Sexiest Man in Advertising. Should you wanna grab his chain, he spins them records round and round every Friday night at Happy Endings. And he might be wearing a crown.
