Archive for October, 2009

American-Muslim Consumer Conference

29 Oct 2009

On October 31st is the first annual American-Muslim Consumer Conference. The speakers and audience will be a mix of marketers, businesses and scholars, all there to discuss this overlooked $170 Billion consumer demographic. One Hundred and Seventy Billion Dollars. That’s a lot of spending power still overlooked by most agencies and F500 companies. At Desedo, […]


City Secrets

27 Oct 2009

When I first heard Jay-Z’s new song Empire State of Mind, which is a personal map of our hometown, I began to visualize the locations as data points: Stash spot @560 State. Tribeca Grill. MSG. Turns out I was not alone, as Tyler Gray of FastCompany placed Hov’s lyrics to Google Maps. Cool, novel, and […]


Love in London

22 Oct 2009

We are back from London and giddy with excitement. Why? Because we just won Babelgum’s Pixel Pitch award for our transmedia tale Heart of the City! Given the competition and the jury, we’re still shocked. Here are some lovely spots of press from ScreenDaily and ARGNet. More news and excitement is forthcoming…:)


Cross Media Business Models

22 Oct 2009

Screendaily: Heart of the City

20 Oct 2009

Screendaily is also excited about Heart of the City winning the Pixel Pitch.