Reading about this trend of soldier homecoming videos made me think of the Wal-Mart advert in which a boy uses his Santa wish to get snow for his dad in The War.
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There are many different responses that one can have to this ad, from loving to hating Wal-Mart, nothing new there. And the ad follows standard beats of contrast and magic, almost like beer spots in the early 90s. Nothing new.
But here is [...]
0 Our World
My favorite new TV show is NBC’s Community, because it uses wit and double speak to a positive end, not simply hollow snark. And this fresh perspective on storytelling is made even more clear when contrasted with The Office, which this season has transformed Michael Scott’s managerial style from one of a bumbling fool to a true idiot savant.
I wonder if there is a deeper and darker arc here.
The character Jim Halpert [...]
1 Our World
Our friend Christine Huang recently spoke about storytelling and its purpose and evolution within culture. It was brilliant, so I thought to share the slides here.
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