Desedo family member Bradford Young has done it again. This time the venue is the Sundance film festival where he has won the Cinematography award for the U.S. film Pariah. We suspect that it is also the first of many great distinctions to come. The film, directed by Dee Rees, played the festival a year [...]
I always wondered if the biz people at Gap cynically pushed that BS logo on us a few months ago as a way to generate PR after having seen the media storm over the Tropicana packaging. Sorry Gap. I swing to American Apparel, both for t-shirts, and Helvetica-based logo. But Howard Schultz seems to speak [...]
This past Halloween saw team Desedo plus a few hundred of our closest friends breaking things down in Brooklyn. At some point the camera came out. We’ll call it an exercise in creativity, a night of fun captured on film… Embedded journalism! All of that to say that time marches forward. And we like to [...]
People often ask where the idea for the Desedo logo came from. And for them, I have scant little information — an image I thought up. There were tons of elephants dancing in my mind around the time that the specific one we use now was drawn. But it’s reassuring to know that it comes [...]
We had a little break from the norm here at Desedo HQ recently. It’s not all fun and games in the writers’ room. It just looks that way.
1