Tag: Obama

The Huffington Post: Meanings of Media

Who is Down? and What Is Up?
Huffington Post just picked up Raafi’s Ad Age article about YouTube, Race and the bottom line.

January 24, 2009
Ad Age: Meanings of Media

If a black kid in the woods gets 20 million views, will the advertising world notice?

Raafi wrote an article for Ad Age about YouTube representation and content creation – and how this dovetails with the marketplace of race, still not understood by advertising.

January 21, 2009