The Huffington Post: Multicultural Markets
And now it’s a HuffPo hattrick. They just ran MHB’s essay about how brands, if they want to make money, should please take notice of the manymany interests and activities of multicultural spaces.
And now it’s a HuffPo hattrick. They just ran MHB’s essay about how brands, if they want to make money, should please take notice of the manymany interests and activities of multicultural spaces.
The product really is the marketing. Make better products first. –Paul Isakson This is one of my favorite presentations about branding within the new media landscape. Not only for the content, but for the crisp aesthetics, which look well informed by Tufte’s critique of powerpoint.
Best. Name. Ever. The actor who plays the beer deliveryman for Miller High Life is Windell Middlebrooks. He grew up in Texas and has a BA+MFA in Theater. Wondering if it’s a stage name. I’m having name envy. He gets mad love in Milwaukee and in a small rabbit hole of WTF!? he threw out […]
I’ve been watching heaps of brand strategy presentations this week, some of which I think are top shelf. Below is what Adrian Ho from ZeusJones learned from the structural shortcomings of advertising. And what he decided to do about it. Strategy: beyond advertising
Ad Age published an essay by MHB about how social media will help get advertising past tired cliches when attempting to engage multicultural marktes. TBD when SMH will slowdown.