So Bengals WR Chad Johnson has legally changed his named to Chad Ocho Cinco – and now his jersey will reflect that. I love this sly win for individuality within a massive corporation, sometimes maligned as the “No Fun League”. @ the end of the day, Chad knows that he is businessman, not just a […]
The ad world just received a huge bonus last night. Kevin Garnett has been as reliable a performer in commercials as any athlete. By turns his stunning physique, comedic talent, and sheer charisma vibrate from the screen; no athlete has starred in as diverse a reel of spots. In fact, Garnett’s participation in high-profile campaigns […]
So. Anyone else out there see similarities between horse racing and dog fighting? At its root, both the horses and the dogs bear the burden of our desire for entertainment. And when they give their lives in the process, it’s in the name of sport. While I know that I cannot draw a straight parallel […]
George Mitchell and his legal eagles are bad-ass. I’m glad to see that the ‘purity’ of the National Pastime is nekkid on the table and knickers in a twist. But it ain’t a big secret, I mean being incredulous about juicing in baseball is like Renault in Casablanca being “Shocked, Shocked to find that gambling […]
What’s interesting? The lightest points always grab our interest. Movement grabs our interest. Promise is interesting. New is interesting. Loud is interesting, as is weird. We’re vying for interest. Your interest. Info-sthetics manages understanding information, but not interest. Entertainment manages interest, but often, not understanding. Interest begets entertainment, understanding, motivation, and the flip reverse of […]
