by Raafi Rivero
09
Feb 2009
One of the things we’ve been talking about recently at Desedo is the fluidity of identity. How different situations bring out different facets of one’s personality or brand and how this fluidity gives a picture in the round of a complex object. Witness Kanye West performing with Jay-Z in three acts: Hip-hop Hip-hop for adults […]
Comments Off on Swagga Juice Hip-Hop Neutral Jay-Z pop culture
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11
Jan 2009
Our pal Sorry I Missed Your Party tipped us to the fact that: MillerCoors is discontinuing Sparks due to government concerns that it was too popular with teenagers and its energy and booze combination was dangerous… I guess I understand that it’s important to protect our impressionable youth; they are our future, after all. [But] […]
Comments Off on Mimic Drink Hip-Hop Neutral pop culture
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04
Dec 2008
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Love this new vid, made by Evan Roth, one of the originals from Graffiti Research Lab. And, uh, anyone else think Jay cribbed that voice-buckle from Wayne? — link from Michael Karnjanaprakorn
3 Hip-Hop Neutral Jay-Z New Media pop culture
by Raafi Rivero
18
Apr 2008
At its root, hip-hop has always mixed tech and middle-finger D.I.Y. with open-source. It’s why there are so many different “purple drank” recipes on the web and the raison d’être of the Urban Dictionary. Enter the Graffiti Research Lab — one of the more novel embodiments of all three of these things, but with the […]
Comments Off on All You See Is Crime in the City Hip-Hop Neutral New Media
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04
Apr 2008
The 2 strongest troupes from the MTV hit America’s Best Dance Crew, Jabbawockeez and Kaba Modern, help to illustrate that US BBoying is now very much ‘an Asian thing’. While Asian agency in hip-hop has been big since the late 90’s (turntablism + sneaker culture being the strongest), it’s now gonna go pop on the […]
5 Asian Futurecasting Hip-Hop Neutral Multicultural Markets